Category: Writing
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From destination to distribution – new paradigms for the networked customer [Editorial in July 2008’s Internet Retailing]
This was my Editorial from the July 2008 issue of Internet Retailing magazine. The paradigm of the web channel being a vast shop with elastic walls has run its course. As Ian Jindal packs his bucket and spade for the summer holidays, he considers a new etailing paradigm: active selling in the network age. Retailers…
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“€Tail – the ins and outs of Europe” [Editorial comment from the May issue of Internet Retailing Magazine]
A combination of carbon awareness, recessionary trends and a non-existent expenses budget have kept our Editor in Chief’s focus firmly on Europe this month – just a well, since the rest of the world’s focusing upon Europe too…The European bloc is the third most attractive global market – after the US and China – and,…
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“99% pregnant” – misleading percentages in retail (Editorial from Internet Retailing Magazine, February 2008).
InternetRetailing‘s Editor in Chief, Ian Jindal, has been shopping hard this month and his experience at the sharp end of retail (handing over cash, rather than writing strategies) has made him ponder how retailers should respond to anticipated ‘percentage declines’ in sales.Thanks to client engagements your Editor in Chief has had the opportunity to pound…
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“Chief Electricity Officers”: Editorial from Internet Retailing magazine.
This is my Editorial piece from November’s issue of InternetRetailing magazine. A plague of recruitment calls has set Ian Jindal to musing about what we can learn from the reign of the Chief Electricity Officer. The phone’s been ringing to the point of melting at IR Towers recently and invariably the opening phrases are either…