Month: November 2010
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“No more eCommerce – it’s Total Retail” – Editorial from September 2010’s issue of Internet Retailing magazine
Here’s my editorial from the September 2010 edition of Internet Retailing magazine. You can see this article in the digital edition here: http://viewer.zmags.com/publication/bd0ff4ae#/bd0ff4ae/6 We’ve long predicted that multiple channels will give way to an integrated commercial approach, but inspired by the World Cup – and not allowing his utter ignorance of football to stand in…