Keynote at FDIH in Copenhagen

img_0484I met Morten Kamper, CEO of the Danish eCommerce Federation (FDIH) at an ACSEL event in Paris earlier in the year, and he has also contributed a wonderful piece to Internet Retailing magazine (May 2009 issue). It was therefore a great pleasure to accept his kind invitation to give a keynote at their conference on the use of social media in retail.

The event was held at the IT University, a wonderful and modern venue in the heart of Copenhagen, to a sizeable and enthusiastic delegate group.

As usual I was humbled by the fact that everyone spoke English, but moreso this time that some of the speakers even took the time to send me fully-translated versions of their slide decks: courtesy as well as capability. Very much appreciated.

I spoke on the retail progress made on Facebook and the lessons to be drawn, as well as considering other social media trends and opportunities (is it possible these days to present without mentioning Twitter??).

Facebook in Retail – Presentation to the Danish eCommerce Federation (FDIH)

View more presentations from ikj.

After the event Morten kindly gave me a CD of “The Roots Of Scandinavia: Soul Jazzfunk And Boogie” (we’d been discussing musical fusion over lunch) and this is currently a staple on my playlists. Amazing, and I’m looking forward to hearing more about how FDIH came to publish this album.

I had a great, springtime afternoon in Copenhagen afterwards and I’ll publishing the photos from my wanderings on my blog.

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