Ian Jindal

Leadership and transformation in multichannel retail and eCommerce

Article on ‘Silos’ in Brand Quarterly

Thanks to Brand Quarterly for publishing my article on the challenge of ‘silos’ in retail. Charged with being simultaneously agile/flexible and stable/optimised, organisational silos were an answer to the latter, yet create a barrier to the former. In this article I discuss the balance that retail leaders must strike in order to benefit from flexibility as well as efficiency.http://www.brandquarterly.com/eternal-battle-multichannel-retail-flexibility-vs-efficiency

 


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